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Data • Rob Clapp, WARC Data Points, February 2021
Article • Jenny Chan, WARC Exclusive, February 2021
Data • Rob Clapp, WARC Data Points, February 2021
Data • Rob Clapp, WARC Data Points, February 2021
Data • Rob Clapp, WARC Data Points, February 2021
Data • Rob Clapp, WARC Data Points, February 2021
Data • Rob Clapp, WARC Data Points, February 2021
Data • Rob Clapp, WARC Data Points, January 2021
Data • Rob Clapp, WARC Data Points, January 2021
Article • Dan Calladine, WARC Webinars, January 2021
Data • Rob Clapp, WARC Data Points, January 2021
Data • Rob Clapp, WARC Data Points, January 2021
Data • Rob Clapp, WARC Data Points, January 2021
Data • Rob Clapp, WARC Data Points, January 2021
Data • Rob Clapp, WARC Data Points, January 2021
Data • Rob Clapp, WARC Data Points, January 2021
Data • Rob Clapp, WARC Data Points, January 2021
Article • Rayhan Perera, WARC Exclusive, January, 2021
Article • Research on WARC, January 2021
Case Study • WARC Cases, 2019
Case Study • WARC Cases, 2020
Data • Rob Clapp, WARC Data Points, January 2021
Data • Rob Clapp, WARC Data Points, December 2020
Article • Low Lai Chow, Event Reports, IAB SEA+India Re:Volve Webinar Series, October 2020
Article • Alex Brownsell, WARC Exclusive, December 2020
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Article • Kunal Sinha , WARC Best Practice, September 2017
This article explains key steps marketers need to take to market effectively to rural consumers in India – a population of 840 million that is expected to grow. -
Article • Kim Mackenzie and Sharon Panelo, WARC Exclusive, August 2018
Outlines the findings of research conducted to build a picture of today's high-net-worth individuals (HNWI) in the fashion, jewelry, horology, duty free conglomerates, financial advisers, luxury publishers, travel, and luxury auto brands industries. -
Article • Victoria Cook, WPP Atticus Awards, Merit, Media and Communications Planning, 2015
This report explores the global luxury market, describes ten cultural dynamics driving change in the market, and applies those trends to several luxury categories. -
Article • Brian McGee, Event Reports, MRS Luxury Research Conference, September 2016
This event report details how GfK, a market research firm, has been examining why the luxury goods industry is forecast to remain in stagnation in high-growth and mature markets. -
Article • Euromonitor Strategy Briefings, March 2017
This report discusses the luxury goods industry in a global context, including changes in key markets, consumer attitudes and technology’s influence on luxury goods. -
Article • Kunal Sinha, WARC Exclusive, December 2017
Looks at the current market for TV in India and discusses its future in the midst of new digital technologies and changes in viewership.